Why should you start a YouTube channel for your business?
Video marketing, using a YouTube or Vimeo channel, was predicted in 2014-15 to be the next big segment to tap into for your marketing success. Well it has happened. It is here!
According to ReelSeo:
- Today, in the U.S, YouTube is 11 times bigger than Facebook Video in terms of viewing hours, on the web, and in-app.
- Worldwide, YouTube is 8.2 times bigger than Facebook Video when it comes to the amount of video watched.
- Globally, 46,000 years’ worth of YouTube video are watched every day.
- In the U.S, 8,061 years’ worth of YouTube video is consumed, compared to 713 years’ worth of Facebook video.
- 84% of Americans pick YouTube over Facebook when it comes to watching online video.
- Millennials are 18.5x more likely to watch videos on YouTube.
Source: http://www.reelseo.com/youtube-bigger-than-facebook-video/#ixzz42NDWgg9I
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With statistics like these, it will become increasingly difficult for businesses to avoid video marketing. Competitors will surely grab your market share.
An increase number of views is attributed to the fact that nearly 65% of all views originate from mobile devices.
Rethinking your digital marketing efforts to focus more on “social video” media marketing AND ensuring your website is fully responsive for all those mobile users, just very well may be your lottery ticket affect on your bottom line. At least for the foreseeable near future.
Contact us today to see how we will help your business enjoy the benefits of video marketing through a new website design that is well thought out responsive web design.